A website for dentists is an additional revenue channel under the disguise. What if someone in your local area has a dental emergency, they search for “dentist near me” on their smartphone, and you are not showing up.

A dental website is a powerful tool for patient engagement, brand trust, and appointment management. Whether you run a solo practice or a multi-location dental clinic, a professional dental website helps attract new patients and establish credibility in the community.

For example, a local dental clinic in Florida saw a 300% increase in daily bookings, going from 5–8 appointments per week to 20 appointments per day after implementing SEO-driven website optimization.

As a dentist, the term “website design” might feel entirely off the charts, and it’s completely okay. We have created this dental website design cost article to help you get hold of various types of costs such as fixed, variable, and development costs.

It is said that a human reads 300 words per minute, so we assume this helpful guide will take about 10 minutes of your time. It provides a detailed cost breakdown of a dental website.

Dental website design cost: Simple clinic website vs. high-end multi-location solution

Let us explain what we mean by a simple clinic website and a high-end multi-location solution.

Small dental clinic website

A small dental clinic is located in a single location with one or two main dentists with plenty of staff that includes front office admin, cleaners, etc.

High-end multi-location solution

A large dental clinic operates in multiple locations and has a large team of dentists. Aspen Dental is a perfect example of a high-end multi-location solution. They are available in more than 1000+ locations within the USA.

Now that you know the difference let’s talk about the dental website design cost.

Dentist website design cost estimation

Fixed recurring cost

The fixed recurring cost includes domain and hosting.

The cost of the domain per year comes to around $10-30/year, however, niche-specific domain extensions might cost a few more bucks. For example, (.COM) domains are cheaper compared to (.dental). This is preferential and if you still have not bought your domain name, we at Anglara can help pick a good domain name as well.

Hosting is where all your digital files are hosted and then served to the end-user, in your case, it will be your patients who are looking for a dentist. The shared hosting cost is best for a single dental clinic website and it can range from $4-50/month. Most hosting providers charge per year, and the yearly cost can range from $50-60/year.

While there is not much of a difference in the domain when it comes to a single dental website vs. a high-end multi-location solution, that is not the case with hosting. To handle the operation of a high-end multi-location solution, you have to opt for cloud or VPS hosting and the annual cost can start from $140/year depending on the requirement it can elevate higher if required additional features.

There is so much tech complexity when it comes to cloud/VPS, we suggest if you are a large dental company/project consider booking a call with Anglara to get tailor-made answers that suit your needs specifically.

Variable cost

The variable costs are applicable based on what type of CMS platform you choose. For a simple dental clinic website, Anglara’s custom WordPress development service is more than enough. WordPress comes with a vast plugin and themes library, where you can get free and paid options, buying a premium plugin and theme is only required if what you seek is not available in free options.

In the industry, there are two highly bought plugins for WordPress, Elementor, and WProcket. Elementor starts at $8/month and WP Rocket costs $59/year.

Coming to the high-end multi-location solution, it can even go higher if the feature requirement is complex and requires additional resources so it is hard to define a cost range, the best possible answer we can give you is to get a free consultation call to get an estimation.

In both cases, there will be a surplus variable cost for content and image design if you don’t have it. At Anglara we offer content services as well, so you can rely on us in that regard.

Developer cost

The developer cost is the real service cost and it greatly varies from an independent freelance developer, or agency, to an in-house developer team.

It includes the number of pages that need to be designed and developed. Since the number of pages can vary from person to person given their specialization within a dental niche. It could be 5-page, or 10-page, the number will vary so it really depends on the needs. The usual market cost of a 5-page website starts from $1000-$1500 and goes up based on the advanced feature requirements.

For small dental clinics, it starts creating a website design and once the design is finalized it goes into development. The development includes a homepage, about us, contact us, blog layout, and service page.

In the case of small dental clinics for service page design, the design remains the same with change in content, however, if you want major changes for each page design, it can bill up the developer cost.

Almost all page design includes a simple appointment request form where patients can enter their name, contact details, and preferred time, and your staff can confirm the booking manually or automatically, depending on how you want your operation system to be designed.

For dentists, the in-house developer team can turn into an overhead expense in the long run that’s why almost all dentists prefer outsourcing developer work as at last all that is left is maintaining your website.

The cost of developing high-end multi-location solutions can go significantly high as it requires careful design, implementation, and timely maintenance. Also, no agency or freelance developer can provide fixed cost for a large project like this, if someone does, they are probably scamming. You need to have a consultation to get a solution made just for your needs.

If you plan something similar to Aspen Dental, appointment scheduling is no longer just about filling slots. You need a system that works for both patients and staff while eliminating overlapping bookings, delays, and miscommunication.

• A high-functioning multi-provider scheduling system should be able to detect a patient’s location and provide a specific provider based on the nearest availability
• Sync appointments with Google Calendar or practice management software
• Automate SMS/email reminders to reduce no-shows
• Offer real-time availability for different branches
• Online payment processing & insurance verification

Handling insurance claims and payments manually is overwhelming for large clinics. The solution? A website-integrated payment system that supports:

• Real-time insurance verification before the appointment
• Secure online payments to minimize billing delays
• Automated invoicing and patient billing portals

Your front desk can’t be available 24/7, but your website chatbot can. AI-powered virtual assistants answer common patient inquiries instantly, such as:

• “Do you accept Delta Dental insurance?”
• “What are your clinic hours?”
• “How much does Invisalign cost?”
• “Can I book an emergency visit?”

For large clinics, patient data security isn’t optional. It’s required. Your website must be HIPAA-compliant, ensuring:

• Encrypted patient portals for medical records and appointment history
• Secure logins to prevent unauthorized access
• Audit trails for compliance monitoring

Maintenance cost

Developer cost is a one-time investment you make. Once your dental website is up and running, you need to maintain it.

The maintenance assures your website remains live on the internet, has timely backups, stays secured from hackers, and gets updated regularly for best performance.

The maintenance cost for a small dental clinic should be less than $500/month and for a large-scale website the cost usually starts at $1000/month.

Why Anglara is the right choice for your dental website design needs

Building a high-performing dental website can feel overwhelming. You might be wondering:

• How do I choose the right platform for my clinic’s needs?
• How do I integrate appointment booking, online payments, and patient forms?
• How can I make sure my website follows HIPAA compliance and security best practices?
• How do I ensure my website ranks on Google and continues attracting new patients?

This is where Anglara comes in. We don’t just create websites. We build high-converting digital solutions designed specifically for dental professionals.

With years of expertise in custom web development, our team ensures your website:

• Includes seamless appointment scheduling to enhance patient experience.
• Offers custom solutions tailored to your clinic’s needs – whether you run a small practice or a multi-location setup.
• Is fully secure and follows HIPAA compliance for safe patient data handling.

Your website is more than a digital presence. It’s a key part of your clinic’s growth strategy. Whether you need a cost-effective website for a small practice or a feature-rich platform for a large clinic, making the right decision now will set you up for long-term success.

Don’t let potential patients book appointments with competitors because your website isn’t fast, functional, or optimized. Let Anglara handle the technical side, so you can focus on delivering top-quality dental care.

Book your free 30-minute consultation today. Let’s create a website that helps your practice thrive. Fill out the form below today!